Matthew Weiner | Executive Producer & Show Runner, Mad Men:
Roberta’s writing searches for the story behind what is right up front. She understands the world behind the words and she has smart and insightful commentary to contribute.
….I always know that the experience of Mad Men was in great hands. When Roberta told me her idea behind CopyPunch – bringing her edgy viewpoint and storytelling skills to marketing copy for small business and entrepreneurs – I knew she was on to something great.
CopyPunch founder Roberta Lipp knows that saying it how you want to say it, as opposed to how you think you’re supposed to say it, is the key to effective marketing. CopyPunch discovers the voice of your brand, and takes it across your marketing materials with warmth, humanity professionalism, and distinct punch.
With a background in advertising, sales, marketing, and entertainment, Roberta started and co-owns Basket of Kisses (LippSisters.com), the premier blog and fan site devoted to the highly acclaimed and notoriously addictive television series Mad Men.
She is a singer, songwriter, guitar player, actor, voiceover artist, and all-around character.
And you totally want to work with her. Schedule a free 30-minute CopyPunch Messaging Consult.
Don Draper: Mohawk is going to insist on a regular copywriter.
Roger Sterling: Someone with a penis.
Peggy Olson: I’ll work on that.